From Lawrence Bergfeld’s blog a wonderful post from Lawrence Bergfeld on leadership in network marketing.
Home Business Secret Revealed On Leadership:
A crucial home business secret revealed on leadership is that you have to be the person who sets the tone for your organization because people will do what you do not what you say. If you start micromanaging your team then they will do the same thing which will result in your organization stalling instead of duplicating.
What a person needs to be doing in this business is teaching what they have learned from the top leaders in their company and in this industry to their downline. It must be really simple. Jordan Adler said that if an eight year old can teach it to others then it duplicates, here is the reason why. It is in no way to insult the intelligence of the adults. But because they have so busy lives and if they can not get started immediately then they will not get started at all.
Here is how you develop leaders in this business. First of all you can not want it more for them then they want to have it for themselves or else they will do nothing. You will want to just be a professional pointer. Say something like this “This may or may not be for you, but this book has changed thousands of peoples lives!” or “Take a look at this audio and be sure to pay attention to the 2 year story, I was flabbergasted when I first heard it”. Let the tools do all the talking for you because at the beginning of your new distributors career he wants to earn a check and you want him to experience immediate success. You want him to say to himself that he could do what you just did and you want to avoid making it complicated or else he will not want to teach it to anyone who he knows. Most people have over 250 personal contacts. They want to share it right with them. Why complicate this and ruin a goldmine?
Your long term goal is to have a check comming in the mail to while you are on vacation and while you are sleeping. That is not about sponsoring 100 people on your team. Its about sponsoring five people whom you want to go on a one month cruise with. When you can teach them what you have learned and they can teach their five key leaders what they have learned from you. Then that is true duplication and imagining that one person has 1000 contacts. That is true momentum.
Avoid letting this crucial home business secret revealed on leadership pass you by or else this tip will go to other people instead of you!
Lawrence Bergfeld
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