Month: May 2011

Here are four great first sentences and headlines.

Mentor Ben Drake
Mentor Ben Drake

Thanks to Tom ‘Big Al’ Schreiter for these great ones. If you don’t capture your prospect’s imagination and attention with a great first sentence or headline … you don’t have a prospect. Always think hard about what your first sentence will be. Your career depends on it. And now for some examples: * “Get a […]