Month: July 2011

How to get more leads.
Why do some ads pull more responses than others?
It's simple. Sometimes the ad writers simply have the wrong focus. The ad writers forget what they want their advertising to do.
The purpose of an ad is to "get your prospect to contact you."
The purpose of an ad is not to sell your prospect on your opportunity.
The difference is monumental. It's easier to motivate prospects to call when you don't have to worry about selling your opportunity. So go back and look at some ads. Check and see if the ad writer focused on getting a response from the prospect, or tried to sell the opportunity.
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My worthless sponsor was sitting in his office late one night, when Satan appeared before him.
Satan told my worthless sponsor:
"I have a proposition for you. You will acquire massive, successful downlines for the rest of your life. Your company will adore you, your colleagues will stand in awe of you, and you will make embarrassing sums of money. All I want in exchange is your soul, your wife's soul, your children's souls, the souls of your parents, grandparents, in-laws, and the souls of all your friends and downlines."
My worthless sponsor thought about this for a moment, then asked,
"So, what's the catch?"
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Born free.
Taxed to death.

Wow what a powerful article from Tom Big Al Schriter

"Don't let your co-workers pull you down to their level."
Great headline, eh?
If you don't capture your prospect's imagination and attention with a great first sentence or headline ... you don't have a prospect.
Always think hard about what your first sentence will be. Your career depends on it.
And now for some examples:
* "How to develop a $300-per-weekend strategy."
* "The 10 biggest career mistakes you can make on your job."
* "Why this stay-at-home mom still earns a full-time paycheck."
* "Become more popular - by becoming rich."
Remember, first sentences are used by your competition. Everyone is vying for your prospect's money.
Want to create your own custom first sentences and headlines?
Go to:
http://www.fortunenow.com/products/item25.cfm

Wow even more powerful headlines from Tom Big Al.

The two types of prospects - and how to motivate each type.
Type 1: Prospects who do things for themselves. You can motivate these prospects by showing them what your products or opportunity will do for them.
Type 2: Prospects who do things for other people. You can motivate these prospects by showing them how your products or opportunity will help others. (For example, a doctor may have plenty of money, but would like his relatives and friends to enjoy his higher income lifestyle.)

Thank you to Tom Big Al for yet another great tip

How real people become millionaires.
It happens a lot. A caller pleads:
"I'm broke. I can't afford a distributor kit. I can't afford your opportunity. I want to become a millionaire. So how do I get started?"
The answer is simple:
First, become a "hundred-aire."
Second, become a "thousand-aire."
Third, then become a "million-aire."
You see, if the caller can't learn how to accumulate $100 after years of working, how will the caller ever have the discipline to accumulate even one thousand dollars?
It's easier for most people to eat out at restaurants, play video games, smoke cigarettes, drink beer, buy non-necessities that are on sale, buy a new car on payments, etc. -- than it is to save $100.
Until that pattern is broken, even the best network marketing opportunity won't solve their problems.

Thanks Tom Big Al for such a potent and great lesson, which is too true.