"Are you wrinkling just a little bit more every night?"
Great headline, eh?
If you don't capture your prospect's imagination and attention with a great first sentence or headline ... you don't have a prospect.
Always think hard about what your first sentence will be. Your career depends on it.
And now for some examples:
* "Why a 31-year-old barber from Youngstown will never make another car payment again."
* "Five reasons you should never buy vitamins from your local health food store."
* "Work for 50 weeks. Vacation for two weeks. Is that fair?"
* "19 suicidal questions never to ask your boss."
* "The diet shortcuts that doctors won't tell you."
* "Why your neighbor doesn't go to work -- but still earns twice your paycheck."
* "It's unfair to cash this extra monthly paycheck."
* "How to work three weeks per month -- but get paid for four."
Remember, first sentences are used by your competition. Everyone is vying for your prospect's money.
Want to create your own custom first sentences and headlines?
Go to:
http://www.fortunenow.com/products/item25.cfm

Thank you Tom Big Al for these great headlines.

"What can you do right now to begin to turn your life around? The very first thing is to start making a list of things to be grateful for."
Joe Vitale
Author and Speaker

"The best way to predict the future is to create it."
Peter Ferdinand Drucker
1909-2005, Political Economist and Author

Are you guilty of too much hype?
Example A: Gasoline additive to get more mileage.
"This gas additive is so good that customers have to drain a gallon or two out of their gas tank every morning so it doesn't run over. Once you start using the product, you will never run out of gas and will end up selling the excess gas back to Exxon."
Example B: High-quality product.
"We sell the highest quality china and crystal that stand up to the most critical abuse. How good is it? Our delivery truck hit a bump on the freeway, and all the china and crystal flew out of the truck. The china and crystal were promptly run over by a dozen semi-trucks, and ... miraculously, the semi-trucks survived."
If these examples make you wince in pain, double-check your presentation to make sure your product claims won't sound like hype to your prospects. Consider using some third-party endorsements and testimonials that highlight your benefits without exaggeration.
Part of the decision-making process of your prospects includes "credibility."

Thanks Tom Big Al for this wonderful tip.

Best quote to build your business?
I go to as many trainings as I can. Why?
I hear great stuff, pick up new ideas, and rethink old strategies. I feel sorry for people who think they know it all in this business. If they know that much already, think of how much more they could earn with even more knowledge.
Anyway, in August 1995, I heard Dayle Maloney give a talk and he described how his early days were a bit of a disaster. His first check was less than $6. That's not very good in anybody's opinion.
Now, if someone asked you the question, "How much money did you earn your first month?" and you had to answer, "Only $6." -- that could be hazardous to your recruiting!
Well, Dayle has an answer for almost everything.
When somebody asks Dayle, "How much money did you earn your first month?" - this is what he says:
"I don't know. I haven't finished collecting it all yet. You see, you get paid residual income in this business. I'm still earning money from my efforts from my very first month!"
Awesome answer. Not only do you overcome a prospect's objection, you also slip in a neat selling point about the residual income feature of network marketing.
Has that quote paid off?
Yes! And I don't know how much it has paid off since I'm still getting paid for the first time I used it.

Thank you Tom Big Al for such a wonderful reminder of the fact that we need to think what we’ve had to do to earn the riches we are seeking.