Don’t Rely on ‘Greatness’ to Be a Good Company

Mentor Ben Drake
Mentor Ben Drake

Don’t Rely on ‘Greatness’ to Be a Good Company Good to Great author Jim Collins and his researchers set out to answer a single question: How does a good company become a great one? The product of a five-year research project, the book has sold some 3 million hardcover copies. Collins concluded that there was […]

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