“The rat race is for … rats!”

Mentor Ben Drake 

“The rat race is for … rats!”

Great headline, eh? If you don’t capture your prospect’s imagination and attention with a great first sentence or headline … you don’t have a prospect. 

Always think hard about what your first sentence will be. Your career depends on it.

* “So what did you do for your last vacation?”

* “This is really weird … but it works.”

* “This is not a bribe, really.”

* “How to earn the big bonuses, just like greedy bankers.”

These are just a few ideas to get us thinking. More in our next issue.

Remember, first sentences are used by your competition. Everyone is vying for your prospect’s money.

Want to create your own custom first sentences and headlines?

Go to:

http://www.fortunenow.com/products/item25.cfm

From Tom Big Al’s newsletter, a great set of headlines and a great article thanks Tom.
Become a success in whatever you do
http://bdrake.successin10steps.com/?mad=52669
be*******@gm***.com
http://www.ben-drake.com
+61421464549

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