Reasons why you are in this business?

The following is from Michael Dlouhy on reasons why you are in the business and doing what you are doing.

Is Your Biscuit Cooked? 

Look. I don’t want to yell. BUT YOU NEED TO PAY ATTENTION HERE!!!

Write the 3 biggest reasons you MUST be successful. This isn’t some namby- pamby, theety-weety dilettante, Barbie doll exercise. This is real life. If you can’t do it immediately, then sit there with that blank paper in front of you until you can.

Write your 3 reasons and email them to me

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I’ll be frank. If you don’t do this, then your biscuit isn’t cooked! You’ll quit so fast, it’ll make your head spin.

No "WHY"? No hope!

Ninety percent of the people who start a business will never write down their reasons. So if you do, it’s a very, very, very good indicator.

So write your reasons. And make them GOOD!

Only you know if they’re good enough for you. So write three, then think some more. Flesh them out. Make them bigger.

Work on them until you say, “Holy mackerel!! THIS is it!”

THEN you’re really in business!

From Success in 10 Steps by Michael Dlouhy, on the reason why you are in this business. Do you know the reason you are in this business yet?

Your comments and feedback are important to me. What are your thoughts?

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http://www.ben-drake.com

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