“Don’t work 45 years like your parents did!”
Great headline, eh? If you don’t capture your prospect’s imagination and attention with a great first sentence or headline … you don’t have a prospect.
Always think hard about what your first sentence will be. Your career depends on it.
* “Own your own island in less than a year.”
* “Kiss your MasterCard balance good-bye!”
* “Do you feel like garbage when you wake up in the morning?”
* “Get paid every time your neighbor uses the phone.”
These are just a few ideas to get us thinking. More in our next issue.
Remember, first sentences are used by your competition. Everyone is vying for your prospect’s money.
Want to create your own custom first sentences and headlines?
Go to:
http://www.fortunenow.com/products/item25.cfm
From Tom Big Al’s newsletter, wow some powerful headlines there.
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